Houdini
Houdini is a Swedish outdoor brand that combines technical performance with environmental responsibility. Founded in Stockholm, the brand creates innovative outdoor apparel for activities including trekking, climbing, alpine sports, and trail running, emphasizing comfort, lightweight construction, and freedom of movement.
The collection features technical jackets with advanced materials like Polartec® Power Stretch® Pro and Flow 3L Hardshell, ultralight base layers using TENCEL™ Lyocell from wood fibers, and breathable mid-layers designed for high-intensity activities. Each garment is crafted following circular economy principles, utilizing recycled and recyclable materials to minimize environmental impact without compromising performance.
Houdini's minimalist approach reflects a "less is more" philosophy, creating versatile pieces that transition seamlessly from outdoor adventures to urban environments. The brand's commitment to sustainability and durability ensures long-lasting technical apparel designed for diverse weather conditions and outdoor pursuits.
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What to know about this collection
Houdini uses advanced materials including Polartec® Power Stretch® Pro for base layers, TENCEL™ Lyocell from wood fibers for t-shirts, Flow 3L Hardshell for waterproof jackets, and recycled polyester throughout their collection. These materials provide breathability, moisture management, and weather protection.
Houdini designs apparel for trekking, climbing, alpine sports, ski touring, trail running, and mountaineering. Their versatile pieces also work well for urban wear, reflecting the brand's philosophy of creating multipurpose technical clothing.
Houdini follows circular economy principles, using recycled and recyclable materials in their garments. They incorporate sustainable fibers like TENCEL™ Lyocell and recycled polyester, focusing on reducing environmental impact while maintaining technical performance.
Houdini offers technical jackets including the Pace Trail for high-intensity activities, BFF II hardshell jackets for weather protection, and Aero Houdi mid-layers. These feature materials like Polartec® Power Air™ Active and waterproof-breathable hardshells.
Yes, Houdini offers collections for both men and women, with gender-specific fits and designs. Many products are available in unisex options, featuring ergonomic cuts tailored for different body types and outdoor activities.
Houdini combines Swedish minimalist design with technical performance and strong environmental commitment. Their "less is more" philosophy creates versatile pieces that work for both outdoor adventures and daily wear, all made with recycled and sustainable materials.


























